Here is How Social Media Strategists Can Become More Productive

Content calendars, design briefs, content strategies, time tracking, social media customer service, social media ads and much more. Social media marketing (SMM) is dynamic and ever-changing, with SMM strategies only getting bigger. You are likely to miss a large chunk of your target audience if you don’t harness the power of these easily accessible platforms. …

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Top MPSocial Posts You Need to Read Today

Many of you already know that we recently launched a new forum for all the MassPlanner and social media marketing discussions: MP Social. After just a few weeks the forum became quite active. Many MassPlanners shared their success stories, tutorials, tips and tricks on how to get the results you want from social media … …

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Scaling the Heights of Your Business with Video Marketing: What you Didn’t Know

In a recent survey published by Ad week, it was reported that 76% of businesses that have embraced video marketing in the past one year have reported massive commercial impact. Ideally, 60% of them are planning to expand their budget for video marketing in the subsequent years. What does that tell you about this form …

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The Chat Factor: What Businesses Need to Know About Conversational Commerce

In the current advanced information age, nearly everybody wants to do all the transactions with modern technological tools and devices such as tablets and smartphones. This has resulted in the coming up of Conversational Commerce in business. Huge businesses, as well as small startups, are using Conversational Commerce more and more. Businesses and customers are …

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5 Tips to Improve your Social Media with Web Design

With today’s website design trends, no website is complete without social sharing buttons. Sure, your fans could post your link to Facebook or Twitter manually, but what’s easier than sharing at the press of a button? Social media marketing begins with your web design. When visitors come to your page, can they share your content …

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9 Social Media Marketing Mistakes You Need to Stop Making

It’s literally impossible to market effectively without a heavy social media presence these days, and for some businesses, social media can be enough of a platform to fulfill all marketing goals. No matter what you’re looking to market, you absolutely can’t afford to make social media marketing mistakes in an increasingly connected world, so follow …

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The Small Business Owner’s Guide To Social Media

Social media has become one of the primary drivers for big business, but did you know that it can work wonders for small business owners too? Making social media work for you takes a bit of effort. Like any medium, ideally you’ll be using it to build leads that you can then convert to sales, …

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Social Media Reviews and Other Tips for Improving Local SEO

When you run a small business, you’re not competing for the top Google search results of all time. You want search results that attract local customers. That means a different SEO strategy from one meant to attract people from all over the world. Making yourself the first or second result in your area isn’t easy, …

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6 Annoying Social Media Mistakes That Can Damage Your Business

Social media gives businesses effective marketing opportunities. Although practically everyone who operates a business has accounts on popular social media sites, those accounts often fail to achieve any positive results. Unfortunately, that’s because businesses often make annoying mistakes that damage their reputation.  They might intend to spread news of their brand to millions of social …

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Things You Need to Know About Social Media Security

Despite what you read on the Internet, social media doesn’t pose a massive risk to the security of your business. The most common reason there are problems is because of social media mismanagement. Use this article as a starting point for your business’s social media policy, and make a point of staying up to date …

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